Monday, January 11, 2021

Google My Business and local search are two of the best ways for #RestaurantMarketing

 Local SEO location matters when a person is trying to find a product or service close to where they are or based on its proximity to a location. For example, an Fine dining restaurant in a certain town, a car repair shop in their neighborhood, the nearest postal office , or hair salon services their area...

 

For location LOCAL SEO businesses these types of searches are the most important queries that you can hope to gain from, which are highly local-based and often immediate in their conversion from a local call or site customer visit at your location. In some industries especially for food related or restaurants, this conversion percentage has been effective for smartphone users up 50% immediate conversions


In this post, we’re going to focus on a tool every restaurant should be fully capitalizing on to market their business online successfully and increase their profitability — Google My Business (GMB).

Google My Business 3.0 Training Guide

In recent years, business owners and marketing experts focused on search engine optimization (SEO) have noted a growing trend. An increasing percentage of Google searches are targeted at finding local listings. In fact, 50% of those doing local searches are now more locally focused.

In a recent survey of more than 1,000 smartphone users, those food related and restaurant again top the "Near Vicinity " searches. This makes sense considering that people searching for a restaurant are typically looking for a place to eat near their residence workplace , hotel .

GMB - full series - 3

When people are in a hurry to find answers, they’re not likely to spend much time on restaurant websites. Instead, they’ll rely on the quick answers Google provides at the top of the search engine results. So, no matter how great your restaurant’s website is, you may still fail to capture curious consumers if they search for your restaurant and see outdated information in your Google My Business listing.

Therefore for all business , setting up maintaining your Google My Business profile is a worthy effort since it comes with a whole host of benefits, including increasing your business’s visibility and making it more easier to be located and search online by potential customers

GOOGLE MY BUSINESS FEATURES FOR RESTAURANTS

Check on on Google My business ebook and claimed your Google My Business listing and input your necessary business information like your restaurant’s name, address, phone number, and hours. This is a great place to start with ,and boost further to expose your restaurant business to plenty of other opportunities when you enhance your GMB listing.

Many business owners have overlooked some of these features, but capitalizing on them can help you provide more information to potential customers and to make your restaurant stand out. When someone searches for your restaurant, and they find all the helpful information they’re looking for, right there at a glance, they’ll be more likely to reserve a table or stop in for their next meal.

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