Mobile location based services provide an effective geolocation marketing tool as it combines the exact location and time of the day with a device that is personal to the owner of the device thus providing advertiser the most refined targeted means to direct approach to the user , Well in Taiwan recently 1000 taiwanese decided to formed a human QR code Sunday, December 2, in an event designed to promote the island to the world by cashing in on the rising use of smartphones which can read the barcodes.
QR codes are commonly used to direct users to websites, videos or social media sites.
Forming the QR code, highlighted by a blue word "H I " in the middle, involved a total of 1,369 people carrying umbrellas on the square of the Taipei City Hall, organisers said.
With prediction that there is a high possibility that the rate of Mobile overtaking traditional PC Internet access in the next few years. Simple math tells marketers that abundant of opportunities exist within all this Go Mobile technology to present media ads to the right audience at the right time
Well spokeswoman for the non-profit Sayling Wen Cultural & Educational Foundation stages utilization of Mobile Social media for such promotion and introduction of Taiwan will be effective.
"As long as smartphone users take a photo of the 2D QR trademark code, they can easily link to our website where various colourful events of Taiwan are shown and will be continuously updated."
QR Marketing is One –on-one form of advertisement , anytime ,anywhere to an y individual with a Mobile enabled internet device ,and this form of advertisement is vastly superior to other marketing method available .